Welcome to Research Your Way.
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Do you need some help with social research, learning, evaluation and impact? If so, you are in the right place. Research Your Way provides bespoke research and evaluation services for charities, social enterprises and businesses. We help you to collect, analyse and understand relevant data to maximise the impact of the amazing work you do.
Do you want to work with a research consultant who really seeks to understand the purpose of your organisation?
Do you want research and evaluation that is more than just ‘tick-box’?
Do you want to find out what is happening in your organisation and the communities you work with in a sensitive way?
Do you want to utilise well-informed, rigorous and accessible research and evaluation outputs in your organisational decision-making?
If so, Research Your Way is for you. 
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Services We Offer
Dr Naomi Tyrrell
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Based on 18 years of research and evaluation experience in academic, commercial and public sectors, Dr Naomi Tyrrell founded Research Your Way to offer bespoke research and evaluation services to charities, social enterprises and businesses.
She has led research projects funded by the Economic and Social Research Council, European Commission, British Academy, Leverhulme Trust, University of Plymouth, charitable trusts and the National Lottery. She is currently a Visiting Research Fellow at the University of Plymouth. She has taught qualitative and quantitative research methods in universities in the UK and Ireland for (almost) two decades. She has supervised MA, MSc and PhD student projects using many different research methods. You can see her published, peer-reviewed journal articles, books and book chapters on using different social research here and here. 
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Recent Clients
Client Testimonials
Dr. Naomi Tyrrell is a highly skilled and professional researcher who has worked with Justice Studio on a growing number of projects and research studies. Her expertise and strategic guidance in ensuring our work surfaces the insights and evidence our clients need to better understand or develop their services has been invaluable. From public health related services delivered during the pandemic to wider analyses to shape the design of public services, having Naomi on board has been a gift and a pleasure.
Abigail Bulley, Justice Studio
It has been a real pleasure working with Naomi, Seb, and Anneliese. We have really appreciated all of their hard work and dedication to the project.
Ropinder Gill, CEO of Lymphoma Action
I would highly recommend Naomi. On a professional level, she has been brilliant at pinpointing the areas that we need to evaluate whilst ensuring the process is not too difficult for our service users. On a personal level, Naomi is kind, helpful empathic person who would be an asset to any team or project.
Hannah Ashford, Managing Director of Early Nourishment CIC
Although I had already been freelancing around my PhD, Naomi really helped me make the transition from academia to setting up my own full time research business. She provided me with invaluable support, expertise and genuine encouragement, as well as enjoyable and useful work opportunities. She's truly a warm, caring and knowledgeable mentor who can offer brilliant expertise for anyone wanting to move away from academia.
Dr Laurie Dempsey, All Things Qual
I have worked with Naomi for many years on research and I have found her to be a very professional and dedicated researcher and project manager, who cares deeply about the participants in any project. Her research and writing skills are excellent and she can make project findings accessible to multiple audiences, from policy makers to practitioners, general public and the media, families and young people. I am confident Naomi will deliver any project at the the highest quality.
Professor Daniela Sime, University of Strathclyde
